Thread Number: 39398  /  Tag: Brand New Vacuum Cleaners
So, what's up with Aerus/Electrolux?
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Post# 418013   1/2/2020 at 13:40 (1,567 days old) by weltron (Michigan)        

I was watching Performance Reviews the other day, and he was playing around with the rebranded TTI lightweight upright. He made mention that there was stuff going on with Aerus lately, like they were on shaky ground, but I can't seem to find anything. So is there things going on with Aerus?

Post# 418014 , Reply# 1   1/2/2020 at 14:28 (1,567 days old) by gottahaveahoove (Pittston, Pennsylvania, 18640)        
Imagine if

gottahaveahoove's profile picture
TTI "scooped them up" too?
It IS possible.


Post# 418018 , Reply# 2   1/2/2020 at 15:59 (1,567 days old) by weltron (Michigan)        
RE: TTI

Man, that is a plot twist I hadn't thought of. THAT would be interesting...and rather sad too.

Post# 418019 , Reply# 3   1/2/2020 at 16:15 (1,567 days old) by gottahaveahoove (Pittston, Pennsylvania, 18640)        
yes

gottahaveahoove's profile picture
I didn't say it would be good, lolo Just a possibility.


Post# 418020 , Reply# 4   1/2/2020 at 16:15 (1,567 days old) by Kirbysthebest (Midwest)        

Maybe Tacony will buy them, afterall they are already building their light weight machine for them.


Post# 418022 , Reply# 5   1/2/2020 at 16:21 (1,567 days old) by Blackheart (North Dakota)        
Tacony?

blackheart's profile picture
Oh I hope not! I feel like they're going downhill, I've heard that quality control isn't what it used to be. they're making weird decision and yeah they're just kind of a mess from what i've been hearing.

Post# 418023 , Reply# 6   1/2/2020 at 16:30 (1,567 days old) by panasonicvac (Northern Utah)        

panasonicvac's profile picture
I would imagine having Aerus merge with Electrolux AB and have their machines be called Electrolux again and/or maybe Frigidaire. Just a thought.

Post# 418028 , Reply# 7   1/2/2020 at 17:32 (1,567 days old) by gregvacs28 (U.S.)        

Sadly, I estimate, the small remaining niche  "traditional" vacuum makers will either go out of business or probably be consolidated.

 

Aerus, Kirby, Filter Queen, Rainbow and others, don't have a positive future in the face of automation from robotic vacs. A lot of these companies haven't done any innovating.  All they've done is put fresh lip stick on their long out dated pigs.

 

When businesses stagnate it's time for investors to get creative.  Tax losses are actually a desirable thing to some investors.  These companies look like sitting ducks.


Post# 418038 , Reply# 8   1/2/2020 at 20:55 (1,567 days old) by beagledad (Florida)        

I wouldn't want to live in a home with only a robot vacuum. I can't imagine how filthy their carpets must be. Not to mention everything above floor that they can't even touch. People are so lazy now.

Post# 418040 , Reply# 9   1/2/2020 at 22:36 (1,567 days old) by huskyvacs (Gnaw Bone, Indiana)        

huskyvacs's profile picture
Robot vacuums are only a surface cleaner and they have such a random obtuse pattern they don't do anything to the carpet. They have no suction at all because it never touches the carpet - basically on the level of a dustbuster, and they flick most of the large debris into a dust cup and that's it. They also take about 4 hours to clean a floor that can be cleaned with a upright in 10 minutes. It's just a big expensive toy. I have no idea why people buy them - likely have no clue on how to clean a carpet.

Post# 418048 , Reply# 10   1/3/2020 at 08:17 (1,567 days old) by weltron (Michigan)        
Going off of Gregvacs's post...

I got thinking about the smaller companies consolidating like Greg mentioned. After thinking about it, the only ones I can see staying around are Kirby and Aerus (and correct me if I am wrong, but does Aerus still own TriStar?) The others (Filter Queen, Rainbow, etc), although I really like their products, and have owned them in the past, unless if some drastic shift in the market happens, I don't see much of a market for them. The reason I see Kirby staying around is because Scott and Fetzer is owned by Berkshire Hathaway. To me, what would be a good arrangement is if Berkshire bought Aerus, and either left them as a standalone subsidiary, or put them under Scott and Fetzer.

Post# 418052 , Reply# 11   1/3/2020 at 09:51 (1,567 days old) by dysonman1 (the county)        

dysonman1's profile picture
I haven't heard anything about Aerus struggling. I did just place an order for more of the Classic model (we are an Aerus dealer). The commercial upright is a good seller for me in this college town. I regularly trade in tacony vacuums on Aerus canisters, as most owners of tacony full size canisters are unhappy with them. The repair parts for tacony canisters are unavailable to my customers, so it's an easy sale of a new Aerus Electrolux (like your grandmother had). The trade-in room is piling up - maybe the guys can help me carry all of them to the dumpster at Convention time. Don't think Aerus is going anywhere soon.

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Post# 418056 , Reply# 12   1/3/2020 at 12:49 (1,566 days old) by RainbowD4C (Saint Joseph, Michigan )        

rainbowd4c's profile picture
I think Aerus is safe. Rainbow just released a new lodel so I think they are safe. I think Aerus is safe just because they are classic. All of the units are pretty easy to use and have a great power behind them. Rainbow is completely redesigned with new features. And I think Kirby while dated is safe. I will say that Kirby needs to completely think about redesigning somehow. I will never own one again just because of the headache you get from trying to put on the hose to use the attachments.

Post# 418065 , Reply# 13   1/3/2020 at 15:50 (1,566 days old) by weltron (Michigan)        
Some Thoughts...

@dysonman

Prior to watching the video, I haven't heard of Aerus struggling either. It was news to me. Glad to hear they are at least selling well for you. Between an Aerus and the trainwreck that is modern Tacony, I'll take the Aerus all day long.

@RainbowD4C

I completely agree on Kirby. I have owned a few Kirby's before. Needless to say, I don't have any of them anymore. They are not only bulky, but also a complete pain to use with attachments. I love them as deep cleaners however. However, I don't know if they will ever change.


Post# 418068 , Reply# 14   1/3/2020 at 16:07 (1,566 days old) by KirbyG6 (York)        

kirbyg6's profile picture
I think Kirby next machine should be lighter more user friendly and not sound like a jet plane and I hope it’s not black

Post# 418070 , Reply# 15   1/3/2020 at 16:13 (1,566 days old) by weltron (Michigan)        
@KirbyG6

I think Kirby's biggest problem right now is ease of use with people who frequently use attachments. Even though it is an excellent deep cleaner, they are going to have to either deviate from the (now) 30 year old G series platform, or make an extensive modification to it.

Post# 418071 , Reply# 16   1/3/2020 at 16:22 (1,566 days old) by KirbyG6 (York)        

kirbyg6's profile picture
Yeah I think they should replace the G series with something that is more user friendly sorry to go off topic

Post# 418088 , Reply# 17   1/3/2020 at 20:36 (1,566 days old) by beagledad (Florida)        

Aerus needs to put HEPA filtration and bags on both the Classic and Legacy. Any vacuum in that price range should have that.

Post# 418090 , Reply# 18   1/3/2020 at 21:13 (1,566 days old) by RainbowD4C (Saint Joseph, Michigan )        

rainbowd4c's profile picture
I have a classic. It has a HEPA filter on the back of it. The filter bags I believe are HEPA grade as well. The filtration on my Classic us actually better than my Rainbow.

Post# 418092 , Reply# 19   1/3/2020 at 22:41 (1,566 days old) by vacuumdevil (Vacuum Hell )        

vacuumdevil's profile picture
Let's put the brakes on this right now.


@weltron You're taking what I said in the video way out of context.

I set the ownership of the "Electrolux vacuum name" was uncertain
I also stated that Aerus has closed up a few dealers.
There was nothing said about them going out of business.

@dysonman1 Thank you for setting the record straight.



Post# 418108 , Reply# 20   1/4/2020 at 10:07 (1,566 days old) by n0oxy (Saint Louis Missouri, United States)        
several things

I'm not sure how long the door to door sales model will work. The fact is, the new Rainbow is way overpriced. You can get a Sirena or Quantum that will work just as well at a quarter of the price.
I doubt Aerus and AB Electrolux will merge, AB Electrolux has decided to completely pull out of the vacuum market in the United States.
I'm not much of an upright person, but I think Kirby will need to redesign their cleaner if they want to remain competitive. A machine like the Sebo Felix will clean just as well if not better than a Kirby and is much easier to use. Switching from carpet to hard floor cleaning or using the hose n the Felix is a breeze compared to using a Kirby for these tasks.
Mike


Post# 418124 , Reply# 21   1/4/2020 at 15:15 (1,565 days old) by weltron (Michigan)        
VacuumDevil...

THANK YOU for the clarification! I had not heard about Electrolux themselves pulling out of the US vacuum market. I did not mean to infer that you said they (Aerus) was going out of business, but I thought I heard you say that they were on shakier ground, which would have been news to me. I guess I should have been wearing my hearing aid while watching your video! (My ears do like to play tricks on me)

Post# 418126 , Reply# 22   1/4/2020 at 15:18 (1,565 days old) by KirbyG6 (York)        

kirbyg6's profile picture
It must be so boring being a Kirby engineer I bet most people want them to make something completely different like the Avalir was meant to be I just want them to realise that vacuum technology has moved on since the the G series has been out and make a more Modern machine

Post# 418171 , Reply# 23   1/5/2020 at 12:35 (1,564 days old) by panasonicvac (Northern Utah)        
n0oxy

panasonicvac's profile picture
Right, they just recently left the US vacuum cleaner market not long ago. For now at least. But who knows, maybe they might want to jump back into the market one of these days. If it's Electrolux AB that's struggling and not Aerus, then what they both could do is have Aerus license the Electrolux brand on their vacuums again and/or maybe Frigidaire just like when Tacony was able to license the Maytag brand on their uprights. That could really help out with both Aerus and Electrolux AB.

But what I basically know about Kirby, they have been and are currently still designing something new. The only way Kirby could get a new model is if the new model can actually clean, outlast, or hold up better than it's predecessor. I think almost 10 years ago I heard Kirby was working on something that I guess was almost a completely new design with an on-board hose and electronic controls on the machine. I haven't heard anymore news of it since then, I don't know if they're either still working on it or if it never did better than it's predecessor and maybe Kirby have already decided to move on with something else on the drawing board. I think Kirby wouldn't want to do a mistake like what happened with Speed Queen a few years ago on one of their washers. Otherwise. I still think they're good vacuums for what they are, the current model can still pretty much out clean alot of vacuums out there today. I know they're not for everyone but I will always love Kirby.


Post# 418173 , Reply# 24   1/5/2020 at 12:45 (1,564 days old) by panasonicvac (Northern Utah)        
Tom

panasonicvac's profile picture
I've been meaning to ask about this for a little bit now. Are independent retailers now allowed to sell Aerus or is it just only yours? I was praising Aerus when I saw you opened your own vacuum store and started carrying their line.

Post# 418176 , Reply# 25   1/5/2020 at 15:24 (1,564 days old) by human (Pines of Carolina)        
I sincerely hope not...

human's profile picture
panasonicvac wrote:
"I think almost 10 years ago I heard Kirby was working on something that I guess was almost a completely new design with an on-board hose and electronic controls on the machine."

I reply:
The very last thing I would want to see is a Kirby that's a load of self-destructing circuit boards. While it might weigh less and out-perform the current design in the short run, there's no way in hell it would outlast today's solidly built, circuit board-free machines. Such a move would truly be Kirby's death knell. If such a concept has gone nowhere in a decade, the powers that be at Kirby certainly must realize it as well. If you want circuit boards and a built-in hose, Walmart has them fresh from China in all their plastic glory for $99 a pop. Knock yourself out.


Post# 418182 , Reply# 26   1/5/2020 at 17:48 (1,564 days old) by DJub85 (Virginia)        

I'm glad to hear that Aerus isn't struggling or going out of business. I try to support them as best as I can by buying filters and bags ahead of schedule and by buying extra accessories. I convinced my parents to buy the cordless Lux Lite, and they love it. I have one of the newest (black) Legacy vacs. I figure eventually I'll trade it in on a new one, but I'd like to see a color change or native HEPA support first.

I agree that the Legacy and Classic need HEPA standard, out of the box. The same-bodied Guardian Ultra had a HEPA filter and a sealed system, so I'm totally confused why the Legacy and Classic haven't yet been upgraded to the Ultra's sealed internals and filter. That move wouldn't endanger sales of the Platinum... that machine has other extra bells and whistles. With some squeezing, the Ultra HEPA filter can already fit in the Legacy and maybe even the classic. Maybe a small modification to the filter itself or the canister filter grille is all that's needed... if anything. Not sure if anything would need to change on the internals, but I'm guessing very little.

It's interesting to read that there's something going on with the Electrolux name. It would be absolutely the best news ever if Aerus was able to take back its old name in some way, shape, or form. I'd ditch my black Legacy in 2 seconds just to get a new black Legacy with the Electrolux name.


Post# 418205 , Reply# 27   1/6/2020 at 09:55 (1,564 days old) by dysonman1 (the county)        

dysonman1's profile picture
I order HEPA disposable bags from Nationwide Sales and Service out of Farmingdale, NY. When I sell a Classic (or Legacy) I put the HEPA disposable bag in it and with it. I can order the bags in packs of 9 for sale to customers and in boxes of 100 (for retrofitting the new machines). None of the Aerus Electrolux canisters I sell leave this place with a paper bag in it.

This is how I rationalize it: The Classic is a great vacuum with great attachments and cleans well. The power nozzle covers a lot of carpet at once. The machine is easy to service and the parts are quality made.

I can sell this machine for the price of a nice Miele or Sebo. No one has heard of Miele or Sebo, so the first thing I would have to do is tell people about this 'new' and unknown German brand with VERY expensive repair parts and bags. It's SO EASY to say "you should have an Electrolux. It was good enough for your mother and grandmother - they had it for years and wouldn't part with it. Don't you deserve an Electrolux too?" I recently went to the home of a customer and took two canisters - one of which was an Electrolux. I felt just like an old-time Lux salesman. We vacuumed for a few minutes with the new Classic, I cut open the HEPA bag and she bought it right then and there. I never even had to show the Titan, which was the other vacuum I took with me.


Post# 418213 , Reply# 28   1/6/2020 at 11:26 (1,563 days old) by RainbowD4C (Saint Joseph, Michigan )        

rainbowd4c's profile picture
I love my classic. Since moving down to Arkansas I have been using it instead of my Rainbow. I ordered bags and filters right before I moved because I wasn't sure if I had a dealer in Arkansas. I still think I want a Ultra Lux or Marquee model. We'll see.

Post# 418221 , Reply# 29   1/6/2020 at 17:33 (1,563 days old) by Vacman1970 (Tennessee )        

So Is Aerus Selling to independent multi line dealers now ? Is they a minimum by in , Is there still a franchise fee . Assuming there isn’t a existing franchise in the dma

Post# 418245 , Reply# 30   1/7/2020 at 00:49 (1,563 days old) by completenutt (West Hollywood, California)        
Can't find the video link.

completenutt's profile picture
What video have you guys seen?


Post# 418261 , Reply# 31   1/7/2020 at 12:16 (1,562 days old) by S2_82 (Ohio)        

So if all our our local dealers are closing up and aerus obviously isn't sold online, how are we supposed to buy their products?

Post# 418294 , Reply# 32   1/8/2020 at 01:42 (1,562 days old) by vacuumdevil (Vacuum Hell )        

vacuumdevil's profile picture
@completenutt Some people are taking one of my videos completely out of context.

Only thing you need to see in this thread is what @dysonman1
Said on the subject.
Enjoy the rest of the threads on vacuum land.


CLICK HERE TO GO TO vacuumdevil's LINK


Post# 418512 , Reply# 33   1/11/2020 at 21:55 (1,558 days old) by DJub85 (Virginia)        

S2_82

Here's my thought. Aerus machines last a very long time. They rarely need maintenance from an Aerus technician. It wouldn't be super inconvenient to drive a few hours away to a dealer to buy your machine knowing you'll go years, perhaps more than a decade before you have to set foot in their stores again. You can buy all the disposable supplies you need on the Aerus website (bags, filters, etc.). And you can call their HQ to order larger parts (attachments, wands, hoses, etc.). The only things you have to interact with the dealer for are sales and service. Everything else can be handled online or on the phone.

PLUS most Aerus dealers still make house calls, so even if there isn't one in your town, there's a good chance they'll still come to you to deliver supplies and parts (if you prefer to order from a dealer) and to do service.

TBH, I've always thought Aerus should sell machines online and then send a commission check to the nearest dealer for each purchase, along with contact info for the purchaser. Then the dealer could mail out postcards to remind the new customer that A) the dealer exists and B) the dealer provides supplies, parts, service, sales, etc. That way, online sales don't take away from franchise business. Instead, it would likely grow business for franchises. Or, alternately, the website could sell machines but offer some sort of incentive or discount for buying the product in-store at the nearest location.


Post# 418523 , Reply# 34   1/12/2020 at 00:21 (1,558 days old) by tolivac (Greenville,NC)        

BOTH of my aerus Guardian Platinum vacuums have needed board changes-one of them TWICE-This in NOT acceptable for a premium vacuum.I like how these perform but the board issue needs to be CORRECTED!!!

Post# 418631 , Reply# 35   1/13/2020 at 21:31 (1,556 days old) by s2_82 (Ohio)        

Those are good, valid points Dave, I hope that changes will be made to give customers more options in light of today's business model.

Post# 418692 , Reply# 36   1/15/2020 at 15:32 (1,554 days old) by kloveland (Tulsa)        

kloveland's profile picture
Tulsa has always had Electrolux it was listed as one of the branch offices. Prices are pretty much outrageous. Last time I went it was $60.00 for a full bottle of shampoo. Bags are also expensive. My location changed hands about two years ago and ever since then prices are extremely high. I buy everything online now. Which is a real shame! They used to call and say "I'm calling about your Electrolux, do you need service?" I thought that was a nice touch. Since management has changed I no longer get those calls.

Post# 418696 , Reply# 37   1/15/2020 at 17:21 (1,554 days old) by gregvacs28 (U.S.)        

outrageous prices are a good sign that the end is near for a business. They can't make it because the internet or competition has priced them out but they still have people who don't know any better who will shop there. So they scalp customers while they ride the slide to the bottom.

I went to an old time hardware store when I lived in Mass. once. I walked in expecting bargain prices cuz the placed looked like a resale shop. Was floored to see the ridiculous prices and left. Home Depot opened a year earlier and they took all the business.
The store closed less than a year later.


Post# 418702 , Reply# 38   1/15/2020 at 21:37 (1,554 days old) by kloveland (Tulsa)        
For example

kloveland's profile picture
One gallon of Turbo Carpet Shampoo is listed for $46.19 on the Aerus online store. The last time I bought the same carpet shampoo at my Aerus dealer it was $60.00 it might even be $70.00 now. They won't carry the 12 packages of bags they only carry the 24 packs which are higher in price $46.19 online probably much more at my local dealer. Luckily, I found the same carpet shampoo at an estate sale for $3.00 almost full.

Are these prices normal? It's a shame because the dealer is only 2 miles from my house. I hate to say this because I love my vacs but I can see why people are buying the $100 Sharks at Walmart and generic bags online. I'm not just picking on Areus every brand seems to be high now days. Hopefully the collectors on here have had better experiences than I have had with my local Areus dealer. It may just be my dealer.


Post# 418713 , Reply# 39   1/16/2020 at 15:01 (1,553 days old) by kloveland (Tulsa)        
A little more digging..

kloveland's profile picture
Kirby sells their one gallon carpet shampoo for $35.00 Areus charges $46.19. Why the almost $12.00 price increase? I'll be using Kirby Shampoo in my FloorPro as suggested many times on here. I've also seen some generic shampoo for rotary machines on Amazon.

Post# 418720 , Reply# 40   1/16/2020 at 21:35 (1,553 days old) by gregvacs28 (U.S.)        

I remember when these cleaning chemicals were under $10. I don't know when the prices went off the charts.
I haven't bought the stuff for several years.

This summer I needed to buy some and found it at Lowes. Though they had the rugdoctor stuff for $20something dollars, the woman at the returns desk was nice and told me about this. She said it could be found in the cleaning products isle.
And it's worked well in my Hoover spin scrubber. Smell is not bad either.


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Post# 420026 , Reply# 41   2/15/2020 at 10:22 (1,524 days old) by myles_v (Fredericksburg, VA)        

myles_v's profile picture
I don't see Aerus going out of business entirely, but I also don't see them expanding much or being bought by anyone else. Someone mentioned the idea of TTI buying them, that'll never happen. There's a very very small handful of consumers who recognize the Aerus name, instead they recognize the Electrolux name which Aerus can't use anymore. Some dealers stay alive by talking about the Electrolux name, but that's not a long term solution for the company as a whole. That's a bandaid for dealers who sell products for a company that has made a few bad business decisions.

I love their machines. They're some of my favorite cleaners, they're simple to maintain and use, they're durable, and they clean well enough for most consumers.


Post# 420027 , Reply# 42   2/15/2020 at 10:24 (1,524 days old) by myles_v (Fredericksburg, VA)        

myles_v's profile picture
I posted that and then realized my profile picture has three Aerus/Electrolux machines (there's part of a Floorpro hiding in the back) along with a jug of carpet shampoo lol. So, I definitely like their machines. But it's clear that the company as a whole isn't thriving as they once were

Post# 420032 , Reply# 43   2/15/2020 at 14:32 (1,523 days old) by beagledad (Florida)        

They need to move into online sales and adjust their prices accordingly. They should follow Miele's pricing as an example. The Classic is a good vacuum but not for $1,000+. It should be in the $400-500 range. It's a reliable no frills machine but they refuse to even put a HEPA filter on it. The Miele C1 and C2 are less expensive and can be had with HEPA filtration and a power nozzle that has height adjustment and swivels. They should definitely put a HEPA filter on the legacy and then it would be reasonable to ask $1000 for it considering it will probably last you 30 years. The Guardian Platinum should be in the $1500 range like the top of the line Miele. Asking $3000 for that machne is just crazy.

Post# 420053 , Reply# 44   2/16/2020 at 00:22 (1,523 days old) by tolivac (Greenville,NC)        

Get this learned from the Areus place in Greenville-they plan to start selling bedding and matteresses!

Post# 420054 , Reply# 45   2/16/2020 at 00:24 (1,523 days old) by tolivac (Greenville,NC)        

Online sales isn't the answer-folks like to see the machine work before buying it.The bedding is too much-furniture next?Areus should just stick with cleaning supplies,air and water purifiers.


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