Thread Number: 22947
Hoover Film From 1950 |
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Post# 256837   11/18/2013 at 17:41 (3,805 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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I came across this film today, from 1950.
This would have been a cinema "short" and was just one of the many ways that Hoover promoted their products. Whilst there is no doubt that Hoover produced good cleaners the real secret of their success was that they promoted them extensively - utilising every possible medium. |
Post# 256838 , Reply# 1   11/18/2013 at 17:45 (3,805 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Look away now to avoid a "spoiler"
The ironic thing about this film is that, in fact, there is very little new in the fundamental operation of the cleaner. About the only real advantage is that the tools would have been very much lighter than in the old cleaner. The suction would not have been as good, although side entry tools have more suction than rear entry. The cleaner itself might have been a bit lighter too. |
Post# 256839 , Reply# 2   11/18/2013 at 17:47 (3,805 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 256843 , Reply# 3   11/18/2013 at 18:14 (3,805 days old) by sebo_fan (Scotland, UK, member AKA ukvacfan, & Nar2)   |   | |
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Post# 256851 , Reply# 4   11/18/2013 at 19:13 (3,805 days old) by suckolux (Yuba City, CA)   |   | |
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Post# 256855 , Reply# 5   11/18/2013 at 20:30 (3,805 days old) by HooverCelebrity (Germany)   |   | |
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Those are wonderful videos! Loved the demo of the cleaner! |
Post# 256858 , Reply# 6   11/18/2013 at 21:16 (3,805 days old) by KirbyLux ()   |   | |
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Awesome videos! That demo was great but I don't know how I would feel about someone dumping sand on my carpet. However, it does make for a good visual. I'll bet they sold a lot of cleaners. |
Post# 256880 , Reply# 7   11/19/2013 at 02:36 (3,805 days old) by tolivac (Greenville,NC)   |   | |
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That was an interesting and effective cleaner demo!Certainy helpted sell the new one! |
Post# 256918 , Reply# 8   11/19/2013 at 12:15 (3,804 days old) by anthony (leeds uk)   |   | |
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a perfect reminder of how things used to be in the not to distant but nevertheless gone forever past oh if only i could go back in time .If you were to make that film now the woman would probably be twice the size wearing leggins scraped back hair and big hoop earings bra straps showing [yes i know i have just formed a very familiar image in your head] the guy would be sat on the sofa in a track suit fag in one hand and tv remote in the other and every other word would start with F oh yes and there would be a giant tv above the fireplace probably showing even more of the same JEREMY KYLE and of course it wouldnt be a hoover would it what cleaner do you think it would be ? i bet it begins with D sorry for going on but i am just old enough to remember when people were actually like the ones in the film .thanks for finding this loverly film Vacbear
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Post# 256921 , Reply# 9   11/19/2013 at 13:06 (3,804 days old) by sebo_fan (Scotland, UK, member AKA ukvacfan, & Nar2)   |   | |
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Post# 256949 , Reply# 11   11/19/2013 at 16:46 (3,804 days old) by Ultimatevacman ( Leeds, West Yorkshire, UK)   |   | |
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Post# 256964 , Reply# 12   11/19/2013 at 18:09 (3,804 days old) by anthony (leeds uk)   |   | |
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the family i describe would not be working class they would be hard pushed to know what work is .A new girl has just started to work in my department she is 23 years old when i told her that chips were made from potatoes her reply was are you taking the pxxx and yes she was being serious .getting back to the film i can identify with it because it reminds me of the way things were.my family were working class my dad was a butcher and my mum worked in a launderette money was tight but we had a happy clean home with standards simple things like all meals were eaten at the table the tv was turned off shoes were polished neither of my parents would dream of leaving the house unless they were dressed properly just basic stuff like that im glad you found what i wrote amusing it was meant to be funny at least by some of the older members
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Post# 257139 , Reply# 14   11/21/2013 at 09:08 (3,802 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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I am glad you enjoyed the films, they are a great part of appliance history as well as being, to an extent, something of a social documentary although they were never intended for that purpose.
Her comment "maybe they will give us something against the old one" made me chuckle too for, at that time, Hoover had a factory in Scotland (not Cambuslang) refurbishing old models for sale - these cleaners were not subject to the 50% purchase tax current at that time and offered a very considerable reduction in price over the cost of a new one. I also had to smile at how the engineer did not do the sand test with the old cleaner for it would have done just as well as the new one, especially as she had been having it regularly serviced. By the way, my avatar is of a 612 from that period. It seems opportune to remind members of the wonderful "All Mod Cons" episode featuring domestic appliances which featured a former Hoover rep. talking about selling cleaners in the 1950s - from about 3.55, which is the start of a film which promoted the Hoover 638 - "You haven't got a Hoover? Good gracious! I'll fetch mine" Its also fun seeing a young Katie Boyle letting rip LOLOLOL This one programme featured at least two other Hoover films (in colour!) as well as an English Electric and Marguerite Patten doing a cookery demonstration on a GEC cooker (range) - hopefully in time these will all emerge in full as well in time. It is easy to look back in time and think how much better things were then, but I am not so sure. At the time of these two films Britain was just emerging from a period of dreadful post war austerity (I recommend reading the book "Nella Last's Peace) although in a very few years there would certainly be a great feeling of optimism in the future, "We had never had it so good" and it could only get better. Well it did not take long for the shine to wear off that promise and I think one of the problems we have today is that an ever hungry media is always reminding us us how bad things are. Living in 2013 (nearly 2014!) we have much to be thankful for, not the least being the worldwide fellowship we can enjoy on sites like this. Al |
Post# 257146 , Reply# 15   11/21/2013 at 11:24 (3,802 days old) by Turbo500 (West Yorkshire, UK)   |   | |
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I object to that. I'm 23, work full time and have my own house. This girl was clearly not an accurate reflection of people in my age range. The people I still associate with that I went to school with are now ALL working, almost all of them are in their own homes and some now have their own familes. We're not all that bad :).
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Post# 257148 , Reply# 16   11/21/2013 at 11:31 (3,802 days old) by sensotronic (Englandshire)   |   | |
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That film featuring Katie Boyle can be seen in full on the same YouTube channel that uploading the other films you mentioned. CLICK HERE TO GO TO sensotronic's LINK |
Post# 257181 , Reply# 17   11/21/2013 at 17:10 (3,802 days old) by 1926700 ()   |   | |
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That must be a record"......lol.....Typical "I have to have the latest and greatest customer...lol |
Post# 257193 , Reply# 18   11/21/2013 at 18:30 (3,802 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Thank you so much for that link, I have been waiting 16 years to see that film.
It is from 1958, and it is interesting to see how things move on - no longer a male expert, its now the women with the knowledge, although of course hubby was still required to go along to make the purchase. If you enjoyed the first films, grab a coffee and enjoy this one Al |
Post# 257234 , Reply# 19   11/22/2013 at 06:36 (3,801 days old) by Turbo500 (West Yorkshire, UK)   |   | |
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Well said, Al!
There will always be things that aren't great, but in balance, things are pretty damn good compared with times gone by. Because now, it is more common that both the husband and wife go to work, familes can enjoy more things together like holidays and day trips. The wife's role is considerably different, thanks to innovations such as the vacuum cleaner and washing machine making household chores a doddle. Husbands can now take part of their wifes maternity leave and stay at home with the children, should they wish to. LGBT people can now get married and have familes of their own. And as you mentioned, thanks to sites like this and various social networking sites, we can socialise with many more people in places we would formerly never have dreamed of. The world if now full of options and choices, whereas I think people were a lot more stuck with what they had before. You were born into a situation and that was that. We are now at a point where we can make choices and our life can be exactly what we want it to be. |
Post# 257237 , Reply# 20   11/22/2013 at 06:57 (3,801 days old) by thekirbylover (Warrington, cheshire )   |   | |
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about the kitchen appliances this time, its quite surprising how they had all the appliances that we have today
CLICK HERE TO GO TO thekirbylover's LINK |
Post# 257303 , Reply# 22   11/22/2013 at 15:54 (3,801 days old) by sebo_fan (Scotland, UK, member AKA ukvacfan, & Nar2)   |   | |
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Post# 257312 , Reply# 23   11/22/2013 at 16:43 (3,801 days old) by portable (Corvallis, OR)   |   | |
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Thanks to all for these fun films.
If our houses were all Hoover, our troubles would be few! I'm running right out and buying the Hoover Automatic Washer, the Hoover cleaner, that nifty floor polisher, and the great iron. [I love that blue floor polisher - I think we only had a drab brown and a red one over here across the pond - before the more colorful ones of the later 50's.] - John |
Post# 257357 , Reply# 26   11/23/2013 at 06:14 (3,801 days old) by tolivac (Greenville,NC)   |   | |
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Another safety issue for using lamp sockets to power appliances-heating machines like irons and such may draw more current than what the light socket is rated for-thus possible fires.The US went thru such a phase when other appliances than lights were introduced. |
Post# 257455 , Reply# 28   11/24/2013 at 06:03 (3,800 days old) by anthony (leeds uk)   |   | |
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Post# 257463 , Reply# 29   11/24/2013 at 10:13 (3,799 days old) by Collector2 (Moose Jaw, Sk)   |   | |
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From the information I have been given early on in some parts of the UK the electrical boards had two meters on a house. One supplied power for lighting, which was billed at a very reasonable rate. While the other supplied everything else and was way more expensive. People got around this by using the light sockets for most small appliances so they could use the cheap rate.
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Post# 257465 , Reply# 31   11/24/2013 at 11:40 (3,799 days old) by anthony (leeds uk)   |   | |
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imagine its a good saving considering the average storage heater is around 3000 watts and the fact that there would be at least three or four in the average house .some of the council properties i visit have them they have a dual meter giving two readings one for normal use and one for eco 7 there would also be an imersion heater giving a tank of hot water heating up through the night ,i dont think this system is very efficient as the heat is released slowly through the day so by the time evening comes around when most people want the heat its just about gone this is what tenants tell me anyway but i am sure theres a member out there thats better informed than me .Getting back to the films the little hoover washer would have been a godsend to most people back then but using one of those these days would be considered hard work .I can remember as a small boy going with my mum to the comunal wash house [usually on a monday] this was a place atached to the local swimming pool [probably because of the constant supply of hot water in there were about a dozen hotpoint empress washers all with there own belfast sink and wooden draining board [everything you needed to do the weekly wash ].My mum got one of those small Hoover washers around 1959 our house had no hot water system just an ascot heater over the kichen sink but we did have a gas boiler [think it was called THE DEAN]that had to be filled and took about 45 mins to come to the boil then the water was transfered to the washer after all the washing was done and been through the wringer mum simply pushed the machine over to the back door let down the drain hose and the hot soapy water ran into the yard and down the only drain that little washer was worth its weight in gold what with four kids to wash for but it still took best part of the day to do a weeks washing sometimes mum would do a midweek wash just to lessen the load
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Post# 257470 , Reply# 33   11/24/2013 at 13:14 (3,799 days old) by sebo_fan (Scotland, UK, member AKA ukvacfan, & Nar2)   |   | |
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Post# 257527 , Reply# 34   11/25/2013 at 03:01 (3,799 days old) by spiraclean (UK)   |   | |
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Geez, storage heaters... better than no heat at all, but that's all I can say about them. They do require regular tending, in that you need to anticipate the following day's weather and adjust the heat input accordingly. Get it wrong and you'll either run out of stored heat, or waste energy for no reason.
When I moved into my current flat the electricity was set up for Economy 7, which is odd considering we have gas heat and hot water on a combi boiler. There is a disused power point in the bathroom cupboard for a hot water cylinder however, so at one time there may have been a heatstore tank in there. Either way, E7 was absolutely not suited to our needs, as we generally use all of our electricity through the day when it is most expensive, but barely any at night. A call to our provider soon sorted that, and once we went onto a conventional flat-rate tariff the costs dropped considerably. Our meter still has separate day and night readings, but both are now charged at the same standard rate. We couldn't even get the benefit of off-peak electricity by running the washer, dryer and dishwasher overnight. That's doable if you live in a house, but in a flat with neighbours downstairs, cranking up a laundrette in the small hours of the morning doesn't tend to go down too well. |
Post# 257532 , Reply# 36   11/25/2013 at 03:46 (3,799 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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I must say I have never heard of two meters being used to provide light on one and power on the other, it was always my belief that the use of light sockets was due to the lack of wall sockets rather than anything else, and I endorse the comments made by others that they were highly unsuitable.
I was surprised to find out that our "ring main" domestic wiring system was devised as a means of reducing the use, or rather the need for, copper wiring in the post war housing boom in a period when resources were scarce. The old way of economy seven was to have two meters, but more recently there is simply one meter with two readouts on it, one for day rate and one for night rate, I don't know when this system was introduced, but its what I have had in my current home for nearly 10 years. I actually find storage heaters work quite well, I have only one and it generally covers my heating needs for the whole house with only an occasional supplement with additional heat during the coldest weather. There is a damper control which reduces the heat output during the day which suits me as I am out at work all day - perhaps it would be different if I was at home more, but even at weekends its OK, although you need to remember to keep doors shut. Likewise my water is heated during the night which is fine for the shower in the morning although I can boost it during the day if necessary (at day rate) - most hot water cylinders have provision for two immersion heaters, the night rate heater being at the bottom and the day rate half way up. I tend to run my washing machine and dishwasher at night too to take advantage of the cheaper electricity, although as both are cold fill only I can run them during the day without depleting the hot water. All electric space and water heating tends to be popular with developers of apartments and small houses as it is much cheaper and easier to install, and with good insulation it can work well. By far the WORST heating system I ever had was a warm air heating system powered by like a huge storage heater, which was totally useless. This was in 1977 when I moved into a council flat which had probably been built about 10 years before and was not well insulated. At the time it was very expensive to run and, as the air outlets were all at ceiling level, all it did was heat the air at the top of the room. That was not used for long I can tell you! Al |
Post# 257534 , Reply# 38   11/25/2013 at 04:11 (3,799 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Anthony is correct in that for many industrial areas there were public wash houses available to do the laundry, attached to swimming baths or public bath houses where again there would have been copious supplies of hot water. These would have been a boon top many housewives living in small, and often over crowded, houses where there would have been few facilities for washing and even fewer for drying clothes in the often temperamental British climate. As well as camaraderie while attending to the family wash, they could also get the whole lot washed and DRIED, and sometimes even ironed in one fell swoop.
I have seen pictures of wash houses provided in some post war housing developments (actually using Hotpoint Empress too) but these were the exception rather than the rule, do to the ever present pressure to keep prices low. However, the vast amount of private housing developments from the 1920s onward did not have these facilities so it was either send them "out" to a laundry or struggle with them yourself, often in a tiny kitchen. So, although they would be scorned by today's society, a washing machine such as the Hoover would have been little short of a god send to any housewife with a whole week's laundry for a family to face. Actually the water from an Ascot should have been hot enough for the Hoover but they did struggle with the long established tradition that clothes needed to be boiled so portable boilers (Electrical = Burco, Gas = Dean, same company though) remained popular and why, very quickly washing machines with heaters became the standard here aside from the problem of limited hot water supplies when water was only heated by a back boiler on the living room fire place. In fact they probably did not NEED to be boiled with the development of detergents after the WW2, although we did wear clothes a lot longer then than we do now. I expect most people of my age remember the bars of Fairy (green) or Sunlight (yellow) household soap by the kitchen sink ready to be used to scrub collars and cuffs. I even remember Fanny and Johnnie Cradock advertising Fairy Soap back in the 1960s - Opening line, Fanny to Johnnie, while brandishing a shirt collar at him "Been down the coal hole?". Al |
Post# 257535 , Reply# 39   11/25/2013 at 04:18 (3,799 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Benny
They key is actually to use the things as they were intended to be used as many people did not read the instructions (never mind some tenants who take little care over the facilities provided) and, and this is a much more recent development, good insulation in the building. I was pleasantly surprised to find how storage heaters fitted my needs having had both those and "proper" central heating with radiators one I moved into a modern and well insulated house Al |
Post# 257560 , Reply# 40   11/25/2013 at 16:26 (3,798 days old) by anthony (leeds uk)   |   | |
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geyser was capable of producing very hot water[i remember my gran making tea with water from hers] but as some of you may remember they ran very slowly .In the house i mention above we had a full size bath in the kitchen with a formica worktop covering it the Ascot tap could be swung over either the sink or bath but it would have taken forever to fill a bath so water was brought to the boil in the dean boiler then transfered to the bath for the once a week bathing sesion .the little hoover washer was literally a godsend no more prams full of dirty washing to be trundled to the washouse and back and mum could wash 2 or 3 times a week if she wanted although i do remember her getting a fiew electric shocks because the machine had no switch to stop or start you simply put the plug in or out [there was no switch on the only socket ]and mums wet hands didnt help later my uncle fitted a switch low down on the machine so it could be controled with the foot .Around the early 60s spindryers were becoming popular and mum was desperate to have one she came home from work one day to find the little Hoover gone and a brand new Hoovermatic twintub in its place [the one with the metalic blue spinner lid she couldnt have been more delighted if dad had bought her a Dior frock the hoover washer had a heater so that could be used to fill the bath instead of the boiler although us small kids were treated diferently water was warmed in the washer the machine was then unplugged one after the other would be stood in it and bathed [i can still smell Camay soap].In 1966 we moved into a brand new council house that had a bathroom .a ring main [a socket in every room]and central heating running off the Parkray fire in the living room absolute luxury
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