Thread Number: 1390
POD...Model 28 ...Just imagine....!
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Post# 14288   5/23/2007 at 15:14 (6,154 days old) by frkirby511 ()        

would cost ....$741.59 in today's dollars; and the Model 50 would cost $678.77

But did you ever wonder what might have happened if Hoover did not give in to the "discount store syndrome," and instead, continued to produce the kind of quality they once built in these vintage machines?

Or...what if they decided to make a whole new line of high end, quality vacuum cleaners??? They could call it the Hoover Heirloom line.

I bet there would really be a market for these things. So many people I talk to are wholly fed up with vacuums they have to discard in two years.

Imagine a new Convertable....! Or even, a new Model 63!!! Something they put real high quality into. They could sell them as a pair with the new Constellation! Include the Filtrete bags etc.

Hoover could have a whole new advertising campaign: "synonymous with vacuum cleaners, the name you've always trusted, Hoover reclaims the quality of old." Hoover Heirloom Cleaners!

Cagalogues like Frontgate or even William-Sonoma would eat these up! I bet...!



Post# 14290 , Reply# 1   5/23/2007 at 18:57 (6,154 days old) by myhooverco ()        

Wow...I really like that idea...now only to convince the TTI folks...who by the way I have heard are really no better at managing Hoover than "Craptag" was. They are very capable of reproducing those great old machines if they really wanted to. I would buy one for sure!

--Tom


Post# 14293 , Reply# 2   5/23/2007 at 21:20 (6,154 days old) by normvac (COLUMBUS, OHIO)        
Hoover Heirloom!

I love it guys. Even if I didn't buy one. I would very
much want one and recommend to any and everyone else!!!
Norm


Post# 14296 , Reply# 3   5/24/2007 at 00:20 (6,154 days old) by charles~richard ()        
Cost of vacuums then and now

Stan Kann once pointed out to me that in the 1920s when a new Model A Ford automobile cost about $300, a new Hoover vacuum cleaner was around $75 -- one-fourth the price of a new car! Think about that in today’s economy: Would you buy a vacuum cleaner that cost one-fourth as much as a Ford Taurus (SRP approx $30,000), or approximately $7,500.00?!

Obviously the Hoover was very much a luxury item and was found only in homes of the well-to-do. And the illustrations in the instruction booklets do not picture a housewife*; rather, uniformed domestic servants demonstrate the use of the Hoover. Then, in the 1920s, Hoover users were portrayed as “Flapper” girls — which intimated that the “hip set” of that era had found the Hoover to be “the bee’s knees” — see the illustrations below accompanying the Models 700 and 725.

-------
*As we all know, later, in the ’50s, great changes were made in advertising and instruction booklets: We see the housewife using her now-affordable-and-widely-available vacuum cleaner ... yet there she is, in pearls, dress, and high-heels — rather than house-dress, bandana, apron and old loafers — to illustrate how easy, sanitary, and glamorous it is to use the smart, new 1955 model! This is true of just about every vacuum cleaner manufacturer and, indeed, of nearly all household appliances.)




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