Thread Number: 8363
Hoovergrams |
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Post# 93040   3/7/2010 at 16:57 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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There can be no doubt that the success of Hoover in the UK was down to extensive marketing, but also marketing support from Perivale to the dealer network. On tool was a window display competition which Hoover ran for several years and publicisied in the dealer Magazine "Hoovergrams". This is the edition from 1948. Apart from the models displayed, in many cases there is great wordplay in the displays
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Post# 93041 , Reply# 1   3/7/2010 at 16:58 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93042 , Reply# 2   3/7/2010 at 16:58 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93043 , Reply# 3   3/7/2010 at 16:59 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93044 , Reply# 4   3/7/2010 at 17:01 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93045 , Reply# 5   3/7/2010 at 17:02 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93046 , Reply# 6   3/7/2010 at 17:06 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93047 , Reply# 7   3/7/2010 at 17:09 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93048 , Reply# 8   3/7/2010 at 17:10 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93049 , Reply# 9   3/7/2010 at 17:13 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93050 , Reply# 10   3/7/2010 at 17:15 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93051 , Reply# 11   3/7/2010 at 17:16 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93052 , Reply# 12   3/7/2010 at 17:17 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93053 , Reply# 13   3/7/2010 at 17:19 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93054 , Reply# 14   3/7/2010 at 17:20 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93055 , Reply# 15   3/7/2010 at 17:22 (5,162 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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Post# 93082 , Reply# 16   3/7/2010 at 22:25 (5,162 days old) by luxg ()   |   | |
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Wow Alistair, those are so fun!!! Thanks for sharing them with us. Terry |
Post# 93115 , Reply# 17   3/8/2010 at 14:46 (5,161 days old) by portable (Corvallis, OR)   |   | |
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Post# 93120 , Reply# 18   3/8/2010 at 17:05 (5,161 days old) by vacbear58 (Sutton In Ashfield & London)   |   | |
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I have some more scanned which I will load when I have more time. Apparently in the UK we had Hoover News which was for the factory and Hoovergrams for the sales force/dealer network, with supplements called Activity. Was there anything similar in US, Canada or Australia. I have similar magazines from teh 1930s for Electrolux too Al |
Post# 93128 , Reply# 19   3/9/2010 at 01:09 (5,161 days old) by kenmore81 (Warwick, RI)   |   | |
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